Why the Blue Economy?

The Blue Economy is a new way of designing business: responding to the basic needs of all with the resources available. In a system, where the waste of one product becomes the input to create a new cash flow (=cascading nutrients and energy), the good becomes cheap and generates jobs, builds social capital and increases income – for everyone.

The vision

of The Blue Economy is to strive for a (blue) zero emissions world by 2050.

Short and long term milestones

  • Create The Blue Economy Centers to allow visitors to experience "blue reality" – commencing with the first in Berlin by 2012.
  • Implement a pavilion for Milan EXPO 2015.
  • Create 100 million jobs by 2020.

What is The Blue Economy Alliance?

The Blue Economy Alliance is an international network of companies, innovators, scientists and like-minded practitioners, experienced in implementing visions in reality.

The Blue Economy Alliance provides open source access to develop, share and implement prosperous business models that strive to improve natural ecosystems and the quality of life for all.

Thinking Blue